One of the most essential results of corporate strategy is for a
             business to create competitive advantages. This allows a business to
             differentiate from its competitors. The advantage can be a process,
             resource, copyright or an intangible asset. Furthermore, these competitive
             advantages should be sustainable for the company to have lasting success.
             The web has minimized competitive business advantages by limiting barriers
             to entry, while improving the flow of communication, and often simplifying
             The web has greatly changed the environments for many industries. It
             has increased communication, made information more accessible and has
             become a viable platform for commerce and trade. The Internet has affected
             business in many different ways. Relationships with suppliers and
             customers, information exchange with competitors and business processes are
             all altered by the Internet. As the web, and its users, continues to grow
             the capabilities of the web will expand and further change the landscapes
             In many industries the web has greatly limited the barriers to entry
             for new participants. The first mover advantage that many companies had
             uses as their competitive advantage lost some significance. Since start up
             costs to new businesses was often lower, companies' market shares were more
             easily challenged. For Instance, the publication Industry was dominated by
             a few huge conglomerates that held power and influence. The web gave rise
             to smaller news companies that could easily start their business for low
             costs and not fear the major players.
             Traditionally, many competitive advantages were successful and
             sustained because competitors were unsure of how to copy a process or
             strategy. The web brings down barriers and exposes more of company's
             processes. A challenging company can view the customers, product offering
             ...