The operation is small and specialized. A marketing department is
             responsible for finding new customers and advertising the operation's
             services to doctors in the region. The quality of service provided is
             excellent. Patients with appointments are efficiently handled through the
             system. There is no undue wait-time forced on the patient. Facilities and
             services are also streamlined and optimized to ensure that all patients are
             offered the best possible care and comfort.
             Since ABC testing is a small business it is imperative that all the
             operations and processes are coordinated and scheduled effectively. Patient-
             safety is important. Every planning and management strategy emphasizes this
             factor. The company constantly strives to identify the clinical indicators
             and performance metrics that are needed to offer the best care possible.
             In addition, the management has also implemented an IT infrastructure.
             This infrastructure coordinates and tracks the performance of every
             employee involved with patient care and marketing services. (Brown et al.,
             2004) This has proved to be significant in determining the high levels of
             customer satisfaction that is experienced. In the healthcare industry,
             making the right decision is important. "If incorrect, or if poorly
             executed or timed, these decisions can cause accidents and patient harm."
             As most of the tasks at ABC Testing are state of the art, it is deemed
             critical that all the individuals involved with the process of
             administering the test are trained and certified. The testing equipment
             requires a high level of knowledge and understanding both for operating the
             equipment and for analyzing the results. The corporate responsibility that
             the center faces is high. The key components that are responsible in the
             success or failure of an organiz...